5 Strategies for Tackling SAT Subject Tests

You’ve most likely heard bounty about the SAT. Be that as it may, SAT subject tests might be less recognizable. What precisely right? Would it be advisable for you to take them? Need tips on the most proficient method to get ready? Peruse on to take in what you can anticipate from the tests and our guidance for how to do accomplish high scores. Some time ago known as the SAT II, a SAT subject test covers your particular information on a given branch of knowledge, instead of the SAT, which spreads general information on just English and math. There are 20 individual subject tests across math, science, English, history, and unknown dialects, and you may pick whichever tests you wish to take dependent on your individual qualities and information regions. Be that as it may, do remember that on the off chance that you are applying for specific majors or projects at certain schools, you might be required to submit results from explicit subject tests. SAT subject tests are regulated six times each year, yet not all subjects are offered in each sitting. Visit the CollegeBoard’s site to discover when a given subject is advertised. You may take 1-3 subjects in a solitary test sitting, and can include or quit tests upon the arrival of with certain restrictions . Be that as it may, you may not step through subject examinations around the same time you take the SAT. The most significant motivation behind why you should step through SAT subject exams is that numerous schools require them as a major aspect of the confirmations procedure. To discover which schools do, look at our rundown . Indeed, even universities that don’t require them may in any case consider your outcomes on the off chance that you decide to take them, so they could give you an edge in the event that you perform well. This is a decent chance to exhibit your qualities, since you’re ready to pick your subjects, and could even make up for more fragile SAT scores, since you can show your fitness in your most grounded zones. On the off chance that you’re self-trained or have examined certain subjects freely, SAT subjects tests can exhibit that you’re a characteristic student and search out circumstances outside the homeroom. Furthermore, your outcomes can be utilized to decide position or can be applied for credit at certain universities. Our understudies see a normal increment of 250 focuses on their SAT scores. Keep in mind: this is an opportunity to exhibit your qualities in a specific territory. In contrast to the SAT, subject tests are all the more firmly connected to the substance you’ve concentrated in school. In this manner, in the event that you’ve examined and done well in a specific subject, at that point chances are acceptable that you’ll likewise excel on that specific SAT subject test. Obviously, make a point to pick the subjects where you perform best. For instance if you’re a math prodigy, choose Math II. On the off chance that you need one more opportunity to demonstrate your English ability, take Literature. Likewise make certain to investigate any prerequisites for the schools to which you’re applying, since certain projects may require explicit tests. Make note of when explicit tests are offered before you plan your timetable, and recall that you can’t step through subject examinations on a similar day as the SAT. It’s a smart thought to step through the subject examination around a similar time as the AP for a given subject, since you’ll successfully be reading for the two tests simultaneously and will just need to do it once. That way, the material will even now be new in your brain. You ought to likewise visit the CollegeBoard page for each test and counsel the suggested arrangement area. For example, for Math II , CollegeBoard suggests â€Å"more than three years of school preliminary science, including two years of variable based math, one year of geometry, and basic capacities (precalculus) or trigonometry or both.† You will likewise observe a rundown of points secured and foreseen abilities you will require on this page, so ensure you’re acquainted with these before you sit for the test. Fortunately there are a lot of assets accessible for rehearsing. It’s critical to utilize them, on the grounds that these tests depend on your insight into given subjects rather than repetition abilities. Here are a couple of assets: For each state sanctioned test you take, you should come arranged with specific materials, for example, pencils and your ID. In any case, some SAT subject tests require extra materials. For example, in the event that you take a language with listening test, you will require a CD player. You are additionally permitted to utilize an adding machine for both math tests, yet make certain to ensure your image and type is allowed. Likewise focus on materials you’re not permitted to bring. For instance, you can’t utilize a number cruncher for Physics. Like the SAT, subject tests are scored on a 200-800 scale, with your percentile comparing to a score between 200-800. You will likewise observe your subscores, which are scaled between 20-80, for language with listening tests. All inquiries are various decision, and you lose a bit of a point for an off base answer. You don't lose credit for questions you don't reply. To get familiar with scoring conventions, read CollegeBoard’s page, How SAT Subject Tests Are Scored . SAT subject tests are an extraordinary method to exhibit your insight into specific regions and your qualities in the study hall. Regardless of whether the schools to which you are applying don’t require subject tests, they can even now reinforce your application, and may assist you with accepting credit or higher situation at certain universities. On the off chance that you decide to step through SAT subject exams, try to do your exploration and become acquainted with the materials you have to know previously. Make certain to utilize the assets accessible to you to guarantee you give a valiant effort. Searching for some more assistance for acing the SAT? The SAT Tutoring Program will assist you with accomplishing top scores on your test. We’ll pair you with two private guides, one for perusing, English, and composing, and one for math. The entirety of our mentors have scored in the 99th percentile on the area they are instructing and are picked dependent on showing aptitudes and capacity to identify with their understudies.

The Business Organisation And Environment Of Devices Information Technology Essay

The Business Organization And Environment Of Devices Information Technology Essay Web is outstanding amongst other imparting and data gadget that made by human it is utilized in a worldwide scale for quicker correspondence inquire about in information and furthermore online business, there are many kind of organizations around the globe gives the media transmission administration. As with respect to the data over our gathering has chosen an organization which is as of now the main media transmission organization in Malaysia that is called Telekom Malaysia berhad which claims a capitalization over RM11 billion and complete work power of around 24,000. Before proceeding onward to the focuses that we looked into which are identified with the organization we might want to clarify the history and accomplishment of the organization with the data we accumulated. The historical backdrop of the Telekom Malaysia Berhad . The organization was set up in the year 1946, grew quickly from the year 1995 where web was first web age started in Malaysia. As indicated by the Malaysian web overview which was led by Mimos and beta intuitive administrations on 1995 one out of each thousand Malaysian had overabundance to the web. As the organization create bit by bit with the association with the national structure it helped the Malaysia nation and the organization itself with the most recent innovation and change its system framework from simple to computerized and now proceeding onward towards an IP base. Proceeding onward towards the focuses that we pick and found the data identified with the organization is business association and its condition, individual at work and finally association structure of Telekom Malaysia Berhad. Business Organization and Environment As each Malaysian knows, Telekom Malaysia Berhad (TM) is as of now a main media transmission organization in Malaysia which gives internet providers, voice administrations and furthermore diversion administrations for every one of everybody of Malaysia. TM Company gets the achievement today because of the remarkable administration of the CEO. TM Companys point is to become Malaysias top driving of new age interchanges supplier and to satisfy clients needs by their front line innovation and greatness execution. The explanation that pushes TM Company to the pinnacle is on the grounds that that the vision and strategic the organization is clear and unmistakable, which gives their laborer a general thought of what is the motivation behind working there. Regardless of that, different kinds of issues from both inward and outside condition despite everything emerge in the TM Company which influences the exhibition of the organization. Malaysia is well known for its multicultural races, no uncertainty inside TM Company likewise a multicultural association. Characters and practices of laborers in the association are essential to the organization since they are the person who keep the companys profile high. Without a doubt there are huge amounts of sorts of character and conduct inside the association; consequently it is important to keep up the request for it. HR arrangements and enactment had been sanctioned for this reason. Model, for example, Employment Act 1955, among the substance, it is denied for ladies to work at around ten oclock in the night and five oclock toward the beginning of the day, and furthermore ladies are not took into account underground working. Moreover, TM Company likewise gives preparing to the new representatives to be formed into different degrees of staff for the organization and furthermore its auxiliaries in their own TM Training Center. In each field of business, contenders are unavoidable. Same goes to TM Company, other organization like Maxis, Digi, P1 W1max, Izzi and others are improving now and again, which gives TM Company the strain to redesign them besides. From the outset, these kinds of organizations had just had a slight effect on TM, however as business ventures are influenced by the globalization later on in 1990s, the serious powers increments and powers TM to change its association so as to adapt to it. TM had no different ways however to re-arrange their association that significantly center in improving and upgrading their profitability so as to continue making due in the media transmission industry with these a lot of contenders. Other than that, information the executives likewise influences TM Companys execution and association. The business today has moved into a quick changing and information based condition contrast with the time previously. Hence, many accepts that maintaining the business dependent on information is vital to the association so as to endure. For TM Company, changing the association style is keeping their exhibitions stay exceptional among their rivals in media transmission field. Pioneers in TM Company use information the board technique to keep the association in shapes and related to that, they can completely use the scholarly capital. This empowers the scholarly money to develop from the parts of aptitudes, mentality and conduct of representatives along these lines expanding the general execution. Association structure TM Company is a major organization in Malaysia. In this way, TM organization has its own one of a kind structure and framework which in administration style. Graph 1.1 : structure of TM organization Six key components, for example, work specialization, departmentlisation, levels of leadership, length of control ,centralisation and decentralization and formalization are utilized in planning the structure. As indicated by the chart above, work specialization do exist in TM Company. For instance, there are a few laborers who are had some expertise in specific undertakings. Laborers like professionals will fix all the frameworks and foundations of organization. At the point when part of the authority cooperate in a situation, it will shape an office to play out certain comparative undertakings, which is a type of departmenlisation. Another component is length of control. From Diagram 1.1, range of control of each layer can be seen without any problem. For instance, the top managerial staff got limited range of control on the grounds that under him there is just one subordinate, which is the CEO. Then again, the CEO got a more extensive range of control contrast with the past one. Un der the CEO is another layer which comprises of various division supervisors and a more extensive range. This grouping is proceeded until the most reduced layer of the structure.So, the levels of leadership will go from the higher layer to bring down layer for appointment of occupations. At the point when all the data are assembled or occupations are finished, an official conclusion and endorsement will make by the leading group of directors.That call centralisation.Under some particular circumstance, decentralization are utilized. Governing body will pass the authority of settling on choice to bring down layer to deal with the project.Rules made by the organization are call formalization, that need all specialists tail it when they are joined the organization. From these components, a tall structure can seen. Graph 1.2 shows that a tall structure and the range of control of TM Company Close to that, there are a few determinants of association structure, for example, innovation, condition and procedures issues. These days, innovation are improved quickly and it is a key achievement factor for TM Company.Technological headway can lead TM Company serious with different firms. In Malaysia, 2 kinds of media transmission advancements, wired and remote are applied. In field of wired web, information correspondence innovation like Digital Subscriber Line (DSL) being ultilizing through association of copper lines to households.Therefore, TM organization is controls the virtual DSL market.In opposite side, High-Speed Broadband(HSBB) are concocted by TM Company utilizing the Fiber-to-the-home ( FTTH) innovation to upgrade the remote web association. In this cutting edge period, a tremendous populace of office laborers are utilizing web to do inquire about for their errands. Along these lines, broadband infiltration in Malaysia is getting greater because of residents are moving towards information based country. Another reality is broadband can convey effectively to anyplace. Because of restriction of share in broadband, those specialist rather utilize wired web association in their home and working environments. The interest of web is gotten more prominent and it is an opportunity for TM Company to lead the market.The parts of TM, TMnet Streamyx is significant decisions of workes decide for web connection.Workers can pick either utilizing wired or remote association, not at all like Digi, Celcom and Maxis broadband are running in remote association. People at work In what explicit ways that an individual impacts an association There are three significant administration abilities that an individual ought to must have the option to move up to the administration position. For instance, objective settings, demeanor and method the board. As per (Maryellen Gibsons blog ) an administrator that has an inspirational demeanor will impact a whole group or organization in an empowering way and a chief which has a negative disposition will influence the association in a not all that hopeful way. Other than this, technique the executives will assist an association with staying efficient and composed. For instance, when there is another venture or undertaking to be done, theres no compelling reason to make a totally different method only for that venture. With legitimate technique the board an association can spare valuable time and become progressively productive. Finally, the third authority expertise is to have an objective setting. An administrator which has an unmistakable outlook for their organization is extraordi nary for profiting their organization or association supposing that there is a task the director and his organization will have the option to know the aftereffect of the venture. An extremely viable administrator should let his group add to the accomplishment of the venture so they have proprietorship in the conclusive outcome. People at TM Net DATO ZAMZAMZAIRANI MOHD ISA is right now the overseeing executive and the gathering CEO of TM Net. Matured 50, a Malaysian, has been designated overseeing executive of TM since 25 of April 2008. He holds a Bachelors qualification in correspondence designing from Plymouth Polytechnic in the United Kingdom. He is exceptionally knowledgeable about the telecommuni

Life along the silk road ( tang dynsaty) Essay Example | Topics and Well Written Essays - 1000 words

Life along the silk street ( tang dynsaty) - Essay Example Shippers and dealers both voyaged and worked together on the Silk Road and confronted various difficulties that consistently faced them. Unforgiving Weather Conditions One of the more evident difficulties that vendors looked along the Silk Road was the brutal climate conditions. Actually, the Silk Road is encircled by the Taklimakan Desert, whose extreme and antagonistic atmosphere would make temperatures take off to as high as 50 degrees Celsius in the late spring or tumble to as low as less 20 degrees in the winter. Beside this, solid breezes achieved various risky dust storms in the Taklimakan Desert (Mon). Additionally, the Taklimakan Desert had less desert springs than the neighboring Gobi Desert (Wild). Finally, dust storms and sediment may blow with the breeze and endure for quite a long time (Wood 16). Wars and Conflicts There were various courses along the Silk Road, and along these lines, â€Å"The issues brought about by the advancement of the course included attack and t heft by migrant clans and expanded dealer costs† (What is the History of the Silk Road?). the expanded vendor costs were vital as the requirement for escort and insurance expanded as the years progressed. In view of the record of a theft as retold by the Sogdian dealer Nanaivandak, some of his kindred vendors who meandered along the courses in littler gatherings were trapped, ransacked and executed by outlaws (Whitfield 48). There was without a doubt an incredible danger of going along the Silk Road in little gatherings as Central Asian crooks would frequently take advantage of the lucky break to cause hurt on the traders and take their products and murder them in the event that they stood up to. In addition, it was not just silk that was being exchanged along these courses yet in addition â€Å"jewels, ivories, pearls†¦corals, diamonds†¦bronze product, porcelains† in the case of being sold by vendors or conveyed home by them (The Great Tang Dynasty). These it ems from different pieces of the world would be extremely alluring to all burglars and criminals of Central Asia. Infection According to William McNeill’s Plagues and Peoples, there was â€Å"diffusion of illnesses by means of the Silk Road† (Rossabi). Indeed, even before the Black Death assaulted Europe, there may have just been a few infections that have originated from Europe and which may have spread all through China and Asia through the Silk Road. All things considered, there was little proof on this. In any case, one of these infections that may have spread through Asia through the Silk Road was Behcet’s illness. Behcet’s infection, which as of now influences Far Eastern and Middle Eastern nations, may have originated from Western Europe and influences 4 for each 1,000 individuals even at this point. Behcet’s malady is a vascular illness portrayed by an overactivity of the body’s incendiary invulnerable reaction in this manner bringin g about the decimation of veins, extreme mouth and genital ulcers, skin injuries and in serious cases, visual impairment (Disease qualities that followed the Silk Road distinguished). As indicated by clinical specialists, the qualities for this illness may have originated from the communications of contaminated individuals along Silk Road during the Tang Dynasty. Negative Influences There was likewise a trade of strict thoughts along the Silk Road notwithstanding exchanging (Culture). Be that as it may, this was the acquaintance of new religions with

The Various Advantages Of Using Journal Paper Writing Service

The Various Advantages Of Using Journal Paper Writing ServiceWriting in a journal can be as easy as taking notes while the story is being written down. Just imagine, sitting down at your favorite coffee shop, where you sit and enjoy the sounds of music and the sights of a sophisticated city; while a writer is performing a task that includes writing. This is just like having a good writing experience but more enjoyable.On top of the usual challenges of making money, a writer can also benefit from using a paper writing service. A writer who prefers to keep up with all the latest trends in writing and can follow it down to the finest detail will undoubtedly become more adept at doing their job. Another added advantage of this method is that it is very flexible, since it can be done on a freelance basis.The advantages of the paper writing service include speed and efficiency. In other words, it allows for the writer to work in the shortest time possible. However, there are also some disa dvantages of utilizing the paper writing service.Many writers who have become proficient in writing using the service of paper writing service has complained about getting into a logjam. While they are enjoying the benefits of an effective method of writing, the writer has also been subject to difficulties with the communication between the writer and the readers. With the service of paper writing service, it has become a challenge to make sense of all the written material. The writer must be skilled in his own language and have excellent communication skills to handle the numerous hurdles that the service poses.In addition, writers who have embraced the paper writing service can encounter some problems if the book they are writing is of a high-class. It is most often the case that writers cannot consider submitting a book of this class to any publication or publishing house. They do not have the expertise needed to handle it. It is then up to the publisher or the editor to make it perfect, thus leaving the writer disappointed.Another disadvantage of using the journal writing service is that it requires a substantial amount of writing for every chapter or section. The length of the manuscript can be daunting, which leaves many writers cold. It also takes some time to revise the manuscript, which then again calls for revision. The writer needs to undertake several tasks like editing, proofreading, reviewing and revising.Writers who have used a paper writing service to fulfill their writing ambitions have more advantages than those who simply get their stories written down. If the writer is capable of understanding and communicating the message effectively, he or she can benefit greatly from the power of paper writing service.

The Legalization Of Illegal Immigration - 1541 Words

What is the illegal immigration There were 19.5 million refugees worldwide at the end of 2014, 14.4 million under the mandate of UNHCR, around 2.9 million more than in 2013. Illegal immigration, is the migrations of people across national borders in a way that violates the Immigration laws of the destination country, most of the time the illegal immigrant moves from a poorer to a richer country, however, it is also noted that illegal immigrants tend not to be the poorest within their population. When potential immigrants believe that the chances of successfully migrating are greater than the risks, illegal immigration becomes an option What are the causes of the illegal immigration, the causes of illegal immigration divided into, firstly economic problem, and in this case find that the country is facing a problem of high unemployment that the immigrant cannot find a job to provide his basic needs. Secondly civil wars or revolutions, in this cause the country is unstable and danger wh ich makes the immigrant afraid about his rights as a human and sometimes even about his life. Thirdly religious reasons, and in this case the immigrant is in danger because of his beliefs or intellectual trends that are undesirable or forbidden from the majority of the country. Since old times people have migrated from one region to another in search of food, safety better life. America is a good example, when Irish immigration to America after the famine from 1846 to the 1early 20th centuryShow MoreRelatedThe Movement Of Undocumented Immigrants1308 Words   |  6 Pageseffects. As a whole, pro-legalization policies provide positive economic benefits to the labor market and the American population at large, while restrictive policies harm the labor market and population. This paper considers both migrant-positive ‘legalization’ policies and migrant-negative ‘restrictive’ policies. 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Elementary Secondary Education Act Of 1965 And Its...

Education is valued as one of the most important aspects of socio-economic group mobilization and social elevation in the United States. Operating under a human capital ideology education in the U.S. is a means to provide education to individuals in an effort for continued economic advancement for our nation. However, as times change education fails to completely change with it. Secondary education is no longer seen as a means to earning financial stability. Primary education encompasses complexity of issues that still remain to be addressed wholly. With the creation of the U.S. Constitution states are given power to construct education. Educational reform continues to be complex with ever changing politicians and platforms failing to have the time to create long lasting systematic changes but also not fully grasp educational challenges collectively. Educational reform such as Elementary Secondary Education Act of 1965 and its versions No Child Left Behind Act and Every Child Succe eds Act 2015 has changed the way students learn and teachers teach. The need for continued educational innovations is of the utmost importance. We as a society continue to strive for creating organizational policies and pedagogies that not only enhance research but a allow for a greater society understanding and applicability to enhance education for millions. Innovation is a term I’ve frequently heard in the realm of business and technology implying new and or different methods leading toShow MoreRelatedNo Child Left Alive: A Critique of No Child Left Behind Essay example1573 Words   |  7 PagesNo Child Left Alive No child left behind does nothing but dishearten the students who are proving to be ahead of the average student from wanting to improve. While the struggling students are simply carried from one grade to the next. 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Impact of Globalisation on Value Chain Political Stability

Question: Working individually to evaluate the impact of globalisation on the value chain. Please see the following details: While globalisation has been a major driver of industry economics for the last few decades, it does not explain all of the pressures and challenges facing companies in the early 21st century general changes in industry structure and competition, the rapid rate of technological and cultural change, the need for environmental sustainability and changes in demographics have also had huge impacts. The growth in global sourcing and supply often levels the playing field for adding worldwide value. Companies need at least to consider, if not implement, global value chains as their predominant mode of business. The reality of globalisation and the accompanying increase in competition has forced most companies into making efficient gains. Value chain structures are essentially virtual organisations with flexibility to meet changes in customer value expectation and in the way in which value is delivered. Evaluate the impact of globalisation on the value chain based upon your own experience and the knowledge you gained from reading the required resources. Support and justify your evaluation of the impact of globalisation on the value chain by including information related to: competitive advantage considerations financial considerations , technological considerations. human resource considerations , cultural considerations , political and economic considerations corporate social responsibility considerations references should be at least 15 . please read the uploaded file carefully and the marking rubrics. Answer: Introduction Globalization refers to a process where companies, people, and government integrate and interact through international trade and investment initiated by current technology. Michael Porter, on the other hand, defines value chains as a model where business access raw materials, enhance value to the raw materials through several methods to create a final product that will meet the consumers expectations (Gereffi et al., 2001, p56). Most firms conduct value chain analysis to be more competitive in the global market. However, globalization has largely impacted the value chain analysis of different transnational companies across the world. Therefore, it is advisable that companies consider specific measures in handling issues that are affected by globalization within the organization Impact of Globalisation on Value Chains Competitive Advantage One of the effects of globalization on businesses is that it increases competition. Companies have been able to increase their operations locally due to E-marketing. Moreover, organizations can venture into new international markets. This not only enhances the level of competition locally but also on an international scale. However, globalization gives firms a platform for increasing their competitive advantage. According to Michael Porter, one of the ways a business can improve their standard of competition is through product differentiation (Cho, 2013, p45). Marketers can research on the consumer needs and specifications to develop diverse products that meet the various requirements of the market. Another strategy that globalization favors is cost differentiation and leadership. Companies can reduce operational costs, such as distribution and transportation expenses through online marketing. Moreover, they purchase raw materials and other essential resources from regions and countries that sell them at a low rate. For example, due to depleted oil reservoirs, some countries purchase unrefined oil. They process and purify it to sell to both the local and international markets. Lowering the production costs helps in reduction of the market price. Manufacturing of low priced products without compromising the quality of goods and services increases competitive advantage. Companies that can penetrate the international market have a higher level of competition. They not only target a wider scope of consumers but also experience increased brand awareness. Through the supply of high-quality products, they gain a good reputation and greater consumer loyalty. Consequently, there is increased growth and profitability (Elms Low, 2013, p7). Financial Considerations Globalization has affected the financial considerations of business. Unlike the locally operating businesses, the international organizations require more money to finance its operations. This is because it is more expensive for agencies to innovate products continually, to meet the CSR expectations of customers, and attain environmental, labor and ethical expectations. The demand for goods in an international market is also higher than that of a local market (Tabrizi Tseng, 2007, p90). Therefore, a company is required to raise more money when operating globally than when operating locally to meet the demands of their customers successfully. The inability to meet the financial demands of international operations makes it difficult to function effectively because its competitors can attain a higher market share. Globalization helps increase the choices that a business has in raising the capital required to run the operations efficiently and effectively. Companies can borrow money from international institutions, such as banks from other countries. This is possible since globalization has promoted trust amongst businesses located in different countries. Organizations are thereby able to take advantage of this to reach the high financial requirements. Companies also have an opportunity to examine the value of the various currencies in different nations. Data collection suggests that they can borrow currencies considered stable and take advantage of the forex markets to ensure they get the optimum value of the borrowed amount. The ability to borrow from different countries also gives the companies an opportunity to consider the interests charged by international institutions. Thus, they choose the institution that charges the least interest rates (Gereffi, 2005, p9). Technological Considerations Globalization has also affected the technological considerations of value chains of organizations working at a global level. For an organization to meet the demands of the international market, it has to ensure that the technology it uses in the production of goods and services is up-to-date. Obsolete technology places the competitors at a better position in the market since their products are of higher quality. Failure to incorporate new technology in manufacture and production of goods and services decreases the competitive advantage that an organization may have over its competitors. For an organization to benefit from the technological advancement, it should capitalize on the new technology. An organization cannot benefit from technological advantage for long. This is because other agencies in the industry also understand the importance of investing in the latest technology (Stringer Le, 2008, p167). Globalization has acted to ensure that companies copy each other regarding the technology used thereby decreasing the competitive advantage of technological innovations that organizations at a local level enjoy. The marketing technological considerations of businesses have also been affected by globalization. Organizations have to consider the marketing strategies that they use carefully to ensure that their methods are effective. Similar to manufacturing methods, marketing methods have to incorporate the latest technology. These methods help to ensure that a company reaches the targeted market. A company that does not consider incorporating technology in its marketing strategies may find it difficult to penetrate international markets or to gain a market share in the global market. This is unlike a company that operates in the local market. It can successfully market itself using methods that do not require technology to execute such as door-to-door marketing. Marketing methods employed at the international level include social media marketing which requires an internet connection to run (Humphrey Schmitz, 2000, p34). Human Resource Considerations Due to the world operating as a global village, cases of people moving from one country to another due to employment have increased. The migration does not only favor individuals who move from the third world to the developed countries but also from the developed to the developing ones. Consequently, it has facilitated the increase of the employee selection pool during the recruitment process. It also improves the workforce diversity as people from different ethnic background work together. Globalization has also favored the increase of female workers. Unlike in the past where most employees were male, today women have also ventured the male-dominated careers. The diversity has facilitated a composition of a variety of talents, skills, and knowledge in the workplace. Organizations that have a unique and rare composition of skills and talent tend to produce unique products and services, hence increased sales (Elms Low, 2013, p90). Organizations can take advantage of this changing trend in the workforce through recruitment of employees from different parts of the world. In the case it, Possible due to the available advanced technology, where applications and interviews can be held online. This would not only help in the development of higher quality brands but would also facilitate the penetration of the brands of the company into various international markets. However, diversity can be a source of conflict and discrimination practices as people from one race or sex consider themselves superior to others. Thus, it is important that firms develop an induction program that helps in familiarization o employees to the business environment, and assignment of specific duties and responsibilities to specific personnel. A training program would equip the employees with the required skills and knowledge on how various operations are conducted. Assignment of rewards, such a financial benefits, and recognition would promo te workforce synergy. Moreover, incorporation of teams would maximize the usage of the available talents in the firm (Knorringa Pegler, 2006, p473). Cultural Considerations The culture of the target market is a major determinant of the type and quality of products and services an organization produces. Before entering a new market, organizations have to conduct a market research on the various cultural practices within the country that could influence the product design (Kotler Armstrong, 2007, p85). For example, an organization within the fashion and design industry would depend on the consumer considerations and references that are shaped by culture to develop the drawings. In Saudi Arabia, for instance, the designers take into account the Islamic beliefs, where a woman is expected to cover her body and head. This is unlike the designs that people in the UK and New York wear, where women are free to wear short clothes that expose their bodies. Production of products that do not take into consideration the social and cultural practices of the target market results in a bad brand image and reputation due to reduced consumer satisfaction. However, there is a growing concern for the increasing existence of a mass culture. Through the social media, persons are exposed to the cultures of new regions. For example, there exist Facebook pages that guide persons on their eating habit. Members of the group, who may be different areas of the world, after gaining the knowledge incorporate it into their lives. Moreover, after interacting with persons of various nations, individuals tend to embrace and adapt to their culture. Another factor that has facilitated the mass culture is the ease of transportation. After individuals visit and interact with citizens from other countries, they tend to embrace their culture. For example, it is common to see Americans dressed like Indians, or Africans using different European products. In the business world, mass culture facilitates mass production. Instead of organizations having production sites in other countries, they opt to produce large quantities of similar products that are exported to different regions (Sturgeon, 2013). Political Considerations Globalization has an impact on the political systems of various countries. Due to governments conducting their operations, such as documentation, through computer systems, they are prone to hacking by terrorists. Upsurges in terrorist attacks are evident in the world (Knight, Gary Cavusgil, 2004, p130). For example, ISIS has a record of attacking India. Terrorism increases insecurity and political instability, hence discouraging international companies from venturing the local markets. This is because the operational costs in unstable countries are high. This leads to increased market price, hence reduced sales level. Since the political systems of nations are different, businesses should consider the legislature governing the target markets. Some of the laws target at protecting the consumers while others promote environment sustainability. Other laws include taxation, tariffs, and quality standards of products. Lack of adhering to set laws could result in penalties and damaged reputation. Moreover, brands could be banned from countries if they violate the quality standards (Kucera, 2004). Thus, organizations have to operate not only according to the laws set by the country of origin but also the hosting one. Economic Considerations Globalization has facilitated the interlinkage of the economy of different countries, thus influencing the inbound logistics and operational costs of companies. There exist numerous trade unions in the world. Regional unions such as COMESA and ECOWAS enable countries to export various products without payment of tariffs. Other unions favor not only the flow of goods but also the movement of labor between the nations. Thus, a citizen from member states can work in other countries without permits. The European Union is an economic integrated association that controls the economic status of the countries. Thus, an impact on one country affects the others. For example, shortage of food and medication in one nation would result in companies from the member states increasing their produce to meet the growing demand. Moreover, since the countries use the same currency, positive or negative factors from one country affect the region (Hutson, Sinkovics, Berrill, 2011, p23). The USA, on the other hand, is a political and economical integrated union. The political changes regarding the economy have an impact on all the member states. The economic performance of one State has an impact on the overall performance. Thus, the federal government intervenes in the economic performance of every state. Therefore, before entering into a new country, organizations have to evaluate the restrictions that various trade unions pose. Such would help in forecasting the needs and potential factors that would have an effect on the industry. Moreover, there would be an assessment of the various costs the organization would incur in establishing itself in the new market and the expected performance. Thus, there would be the development of strategies for improving marketing activities and reduction of operational costs. Nonetheless, organizations have to assess the global economy since it is interlinked. For example, the great depression that started in New York spread to the whole world (Organization for Economic Co-Operation and Development, 2008, p23). Corporate Social Responsibility Considerations Another effect of globalization on the corporate social responsibility is the increased awareness of the buyers to suppliers on the CSR standards that they expect corporations to meet. On the other hand, most organizations demand that vendors respond to their CSR standards to do business with them. The CSR standards for organizations vary depending on their locations and the culture of the society they operate in. Consequently, it may prove expensive for the suppliers because each agency may have different standards, thus meeting all their expectations may require more input. Despite being expensive, the suppliers have to adjust their operations to meet the required standards because failure to do so primes to loss of customers, and thus a decreased market share in the global market. For example in Kenya, a flower company adjusted its ethical standards to meet its customers ethical standards, which are in line with the UKs ETI. The UK supermarket that the flower company did business with required the Kenyan flower company to comply with the ethical standards that guided it to do business with it (Lund-Thomsen and Nadvi, 2010, p5). Organizations that venture the international market have to comply with the set international labor laws, which are more strict than the local ones. The adjustments required for these organizations are often expensive. For example in Cambodia, a garment manufacturer adjusted its labor standards to meet the international labor standards as per the requirement of the international market. Although the company previously followed all the labor laws of its country, it had to adjust its standards to meet the international standards to survive in the international market (Lund-Thomsen and Nadvi, 2010, p5). Conclusion Evidently, globalization has had an impact on different components of the value chain. They include technological, financial, economic, political, human resources, cultural, competitive advantage, and corporate social responsibility aspects. International organizations have to adjust their operations to meet the wide range of CSR and cultural expectations, financial and technological needs. They are affected by the economy and political stability of every nation either directly or indirectly. They can also increase their competitive advantage from the different backgrounds and experiences of their diverse workforce. A company operating at the international level has to strategize carefully to ensure that all its operations target at increasing its value. Bibliography Bartsch, F., Riefler, P. and Diamantopoulos, A., 2016. A taxonomy and review of positive consumer dispositions toward foreign countries and globalization.Journal of International Marketing,24(1), pp.82-110. Bottom of Form CHO, T.-S. (2013).From Adam Smith to Michael Porter: evolution of competitiveness theory. Hackensack, NJ, World Scientific. Elms, D. and Low, P. (2013). Global Value Chains in a Changing World. Geneva, Switzerland: World Trade Organization,Gereffi, G. (2005). The Global Economy: Organization, Governance, and Development in N. J. Smelser and R. Swedberg (eds.): The Handbook of Economic Sociology (Princeton, NJ, Princeton University Press, 2nd edition). Gereffi, G. et al. (2001). Introduction: Globalisation, Value Chain, and development. IDS Bulletin, 32(3), p1-12. Hollensen, S., 2015.Marketing management: A relationship approach. Pearson Education. Humphrey, J., and Schmitz, H. (2000). Governance and Upgrading: Linking Industrial Cluster and Global Value Chain Research, Working Paper 120, Brighton: IDS Hutson, E., Sinkovics, R. R., Berrill, J. (2011).Firm-level internationalization, regionalism, and globalization. Basingstoke [England]: Palgrave Macmillan.Bottom of Form Knight, Gary and Cavusgil, Tamar. (2004). Innovation, organizational capabilities, and the born-global firm. Journal of International Business Studies, 35, 124- 141. Knorringa, P., and Pegler, L. (2006). Globalization, Firm Upgrading, and Impacts on Labour. Economische en Sociale Geographie, 97(5), p470-479. Kotler, P., and Armstrong, G. (2007). Principles of marketing. London: RoutledgeTop of Form Kucera, D. (2004). How do Trade union rights affect trade competitiveness? Policy Integration Department, Statistical Development and Analysis Group, ILO Working Paper 39. Lund-Thomsen, P. and Nadvi, K. (2010). Global Value Chains, Local Collective Action and Corporate Social Responsibility: A Review of Empirical Evidence. Business Strategy and the Environment, 19, 1-13.Top of Form Organization for Economic Co-Operation and Development. (2008). Staying competitive in the global economy: a compendium of studies on global value chains. Paris, OECD. zsomer, A., 2012. The interplay between global and local brands: A closer look at perceived brand globalness and local iconness.Journal of International Marketing,20(2), pp.72-95.Top of Form Stringer, C., Le, H. R. B. (2008).Agri-Food Commodity Chains and Globalising Networks. Aldershot, Hants, England: Ashgate.Sturgeon, T. (2013). Global value Chains and Economic Globalization. Retrieved from https://ec.europa.eu/eurostat/documents/54610/4463793/Sturgeon-report-Eurostat Tabrizi, B., and Tseng, M. (2007). Transformation through Global Value Chains: Taking Advantage of Business Synergies in the United States and China. Stanford, Calif:: Stanford Business Books. Timmer, M.P., Erumban, A.A., Los, B., Stehrer, R. and de Vries, G.J., 2014. Slicing up global value chains.The Journal of Economic Perspectives,28(2), pp.99-118.Wisner, J.D., Tan, K.C. and Leong, G.K., 2014.Principles of supply chain management: a balanced approach. Cengage Learning.

Impact of Technology on an Organization

Introduction Technology continues to play a pivotal part in the modern business world. Technological advancement steadily continues to become an integral part of the operations any company. Companies continue to adopt new technologies in enhancing their performance. The impacts of these technological adoptions, however, continue to be felt in numerous aspects of the company.Advertising We will write a custom term paper sample on Impact of Technology on an Organization specifically for you for only $16.05 $11/page Learn More The impacts form an internal and external influence to the business of the company. It becomes necessary to analyze the internal and external impacts of any technological adaptation in order to provide room for improvement. This analysis can also enable informed decision making by the board of a company. The Organization The coca-cola company is a multinational company supplying soft drink across globally. The company’s headqua rters lie in Atlanta, Georgia in the United States of America. Over the years, the company continues to create leadership in the manufacturing of non-alcoholic beverages globally. Though it began in 1886 with a single brand of soft drink, that situation has changed over the years. The company run over 500 globally recognized brands across the world. The company has effectively utilized franchise marketing, across the globe, to reach out to its customers in rural settings within third world countries (Dent, 2011). As a global leader within the industry, it employs the use of various technologies for maximizing sales across the world. Listing of the company in the New York stock exchange means that it operates as a limited liability company. The company defines its mission as striving to refresh the world. This, the company seeks to achieve through creating value and making a difference. The company continues to live up to its mission globally. The number of servings delivered daily i s estimated at 1.7 billion across over 200 countries. The company utilizes franchised distribution for the distribution of its products worldwide. The company has employed this structure of distributing since 1889. The distributors get an allocation of the territory where they supply coca-cola products. This structure continues to ease the distribution burden on the company as the subcontracted organizations manage the distribution logistics. The company only distributes its products up to the bottlers’ level. The rest of the distribution channel is left to subcontracted companies and individuals. The company contains numerous subsidiaries running the operations of coca-cola in various countries.Advertising Looking for term paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The chairman of the company also acts at the chief executive for the company. The headquarters of the company are in Atlanta. All the com pany operations run from that central place. The rest of the services are controlled through subsidiaries of coca-cola. Many of these subsidiaries operate as independent companies although few fall under the ownership of coca-cola. From the inception up to now, the company continues to adopt new technologies in delivering services and products. These technologies come in all operations of the company, from production to distribution. One of the notable technological advancement by coca-cola continues to be the use of vending machines. The impact of these machines on the organization cannot be ignored. The machines continue to play a crucial role in the operations of the coca-cola company. History of the vending machine A vending machine can be described as any machine dispensing items, to customers, automatically upon inserting currency. These machines had been in use since the 19th century when they were first employed commercially. The growing demand for coca-cola products can be attributed to the integration of the vending machines into the selling system of the company. With a global rise in the demand for products, especially in the populated areas, there came a need for an invention to cater for those numbers. The demand for coca-cola products in office blocks seemed to be rising as days progressed. The mode of selling using sales men could not efficiently cater for the desires of the growing number of customers. This led to the use of automated machines to dispense products to customers. The machines had been used in other industries in dispensing products. Post offices extensively utilized these machines in the sale of postage stamps. Introduction of these machines can be traced to the years after the First World War. Before this time, the company used service packs as a way of catering to large numbers of people in highly populated place. The vending machines allow for a reduced number of employees while supplying the products to a wide range of peopl e (Philippine de T’Serclaes, 2007). The technology vending machines were installed in the regions where there was a substantial demand for the products. The employees of coca-cola would only need to check that the levels of the products do not drop. The company first installed the machines in the American region. They were initially installed to enable the company sell to many people and not for convenience. The burden on the employees conducting selling activities was also eased with the adoption of the vending machines. The technology continued to be distributed to other regions of the world following the same criterion of installation. Other competing companies in the industry accelerated the trend. It became common for each soft drinks beverage company to provide an automated vending machine at various selling points across the world.Advertising We will write a custom term paper sample on Impact of Technology on an Organization specifically for you for only $16.05 $11/page Learn More Since the setting in of competition for technology, companies install their vending machines in proximity to competitors. This continues to help companies within the beverage industry achieve improved sales in new regions. In the modern times, these machines are placed in every soft drink outlet in leading cities of the world. The maturity of this technology came with the recognition and the extensive use of technology in almost all industries. In the food industry, the technology of vending machines continues to be used even in the portioning of food. Better control can be achieved when machines are utilized as opposed to the employment of human capital. The technology has allowed for a full time supply of soft drinks in places where this was not possible. The acceptance of this technology by many countries played a significant role in the maturity of the technology. This has seen the machines offering selective services. The soft drink ve nding machines of the earlier days could only sell a specified brand of drink. The modern machines offer a variety of up to five different brands of soft drinks. The technological advancement has also increased the efficiency of the machines. Privately owned machines can sell not only different brands, but also brands from different companies. Independent machine companies continue to construct machines targeting other establishments like restaurants. The restaurants posses the rights to the machines and can sell a mixture of hot and cold drinks from a single dispensing machine. Owing to numerous regulations set in the 21st century, the technology of vending machines continues to advance in conformity to standards. Impact of vending machine on the organization The adoption of this technology continues to produce immense impact on the operations of the coca-cola company. The global marketing business receives a surmountable boost from the use of vending machines. The various aspects of the company showing significant impacts are discussed below. Customers The company established itself as a global leader in the manufacturing of non-alcoholic soft drinks long ago. Maintaining this position continues to be essential for the company. The use of this technology has impacted the way customers purchase coca-cola products. The vending machines continue to provide refreshments to customers around the globe in a similar manner.Advertising Looking for term paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Customers can access similar quality of drinks whenever they travel to across the entire world. The availability of these products continues to provide the desired satisfaction on the customers. The technology is unified in all countries it is used. This provides customers with a service they can identify from any country. With differing technological advancements around the globe, the use of standard vending machines continues to standardize the technology in different nations. This allows customers from third world countries, to use the machines in developed nations. Employees The coca-cola company contains an estimated 140,000 employee base in all countries where it operates (The Coca-Cola Company, 2011). The company has employed this technology across all regions equally. The employees continue to reap the benefits of the technology. To the employees, the technology allows them to conduct a lot of sales under minimum effort. An employee can singlehandedly sell to an entire offic e block without getting exhausted. The main chores involve replenishing the drinks and other disposable materials in the machine. This makes the selling aspect for the employees extremely easy. The area of coverage by an individual also increases through utilizing this technology. The general output of employees continues to increase as an impact of the adoption of the vending machine technology. The technology has helped create numerous jobs not related to the manufacturing of soft drinks. The company has integrated the services of engineers and programmers to operate the machines. The programmers’ work in the machines includes, adjusting prices when a change occurs. They also work to ensure the prices are maintained globally as the exchange rates for currencies keep on changing. Society The vending machines have also had an impact on society. The society has been transformed immensely through the use of vending machines. The machines have eliminated the salesmen who used to be positioned at strategic points selling coca-cola products. The crowding along the streets of cities across the world caused by these salesmen continues to reduce with the installation of vending machines. Cities continue to improve on the appearance as advertisements can be run on the machines. The machines occupy small spaces and can, therefore, be linked to the de-congesting of pedestrian footpaths in cities. The industry The machines have transformed how selling is conducted in the industry. The use of credit cards in the 21st century continues to be extensively utilized in many industries. Through these machines, the industry has adopted the use of credit cards in the purchase of soft drinks. Some machines have the capability to accept credit card payments for drinks dispensed. This has changed the way purchasing of soft drinks is conducted. The industry continues to experience new technological advancements through the vending machines. The industry has been able to operate many points of sale run directly by the company. While franchising is common as a mode of selling, it cuts the profits a company receives. Elimination of the franchising aspect has increased the level of profits realized by the companies in the industry. The vending machines also help the industry achieve product standardization in terms of packaging (Peter Martin, 2010). Since the machines can only accept cans of a certain size, the companies manufacture that size of cans. This standardization makes purchasing decisions easy to make for customers products based on other considerations apart from appearance. The machines can also be said to limit the design creativity for products. When a company wants to change its packaging design, the vending machine has to be changed. To avoid the expenses that may be incurred, the companies within the industry continue to restrict themselves to old packaging designs. Ramifications of the technology The company continues to encounter numerous c omplications relating to the application of the vending machine technology. Many of the issues of concern for the company are based on the environment and climate change. The material used in the packaging of products available in the machines continues to pollute the environment. Most of the products contained in the vending machines are packaged in plastic of metal. Since a majority of the people who purchase from the machines are on transit, this encourages littering with the packets. The disposal of the packaging material has been an issue of concern within the company. Though the company has adopted the use of recyclable materials, the challenge to curb littering continues to exist. These machines have been faulted as the origin a sizeable percentage of litter found on major cities’ streets. The vending machines have been identified as causing a considerable level of contribution towards gas emission. The United Nations summit on climate change in Copenhagen came up with a solution to reduce greenhouse gas effects. The company and its partners also agreed to use hydro fluorocarbon-free vending machines and coolers by 2015 (The Coca-Cola Company, 2011). This aims at ensuring the company plays a leading role in the conservation of the environment. The challenge to construct vending machines complying with the set rules has been identified by the company as its principal role going into the future. The company continues to urge other companies in the soft drink industry to follow suit in the adoption of hydro fluorocarbon-free coolers and vending machines. Recommendations The adoption of this technology has tremendously improved the operations of the coca-cola company. There can be several recommendations that the company can adopt to deal with the challenges facing the technology. The company should seek to partner with the other players in the industry to come up with environmentally friendly vending machines. This would reduce the costs incurred by the company in the construction and installation of such machines. While reducing costs, this partnership would also allow exchange of technology between the various employees for the companies. The company should seek to work in close relationship with the local authorities within areas where the vending machines are installed. This partnership with the local authorities would enable the company to come up with an innovative way of controlling littering. This would play a crucial role in improving the image of the company in association with clean environments. The company can also sponsor garbage collection companies collecting garbage in areas where littering from coca-cola products seems extensive. The company can be able to play a part in the cleaning of the environment through such a project. The company would be well placed using machines accepting only credit cards and no cash. As the company heads into the future, such machines would eliminate the problem of cash collectio n. Numerous incidents have been reported of employees being attacked after collecting money from machines. This would also reduce the losses incurred by the company when a machine is attacked. Losses in such scenarios would only be of the unsold drinks. In the current system, successful burglary of a machine results in the loss of the unsold drinks and the sales. Using electronic payments, the company can secure the sales in the event of a burglary act. Such machines can also ensure profitability as the pricing can be set using a single currency. This would ease the problem of converting sales affected by fluctuating rates of different currencies across the world. The company should seek to partner with distributors to provide security in machines located within an area allocated to the distributor. This shall immensely improve reduce cases of burglary of the machines. The machines can also be partly owned by the distributors to ensure the distribution of the risk between the compan y and the distributor. This shall reduce the amount of losses incurred on the company as parts shall be transferred to the distributor. Partnering with distributors can also ensure that the company locates the machines in convenient, strategic locations. The company can utilize the distributor knowledge of the area to identify the strategic positions to place the machines. Conclusion The coca cola company has adopted the use of vending machines to ease the supply of their products. The company continues to advance the technology by improving the machine to comply with modern technology (Peter Martin, 2010). The impacts of the machines on the company have both been negative and positive. With significant advancements and rectifications on the existing machines, the company can improve the profitability of the venture significantly. This would in turn increase the total returns for the company. References Dent, J. (2011). Distribution Channels: Understanding and Managing Channels to M arket (2nd Ed.). London: Kogan Page ltd. Peter Martin, G. H. (2010). Automation Made Easy: Everything You Wanted to Know about Automation and need to ask. New York: International Society of Automation. Philippine de T’Serclaes, N. J. (2007). Mind the gap: quantifying principal-agent problems in energy efficiency. Paris: International Enegy Agency. The Coca-Cola Company. (2011). Goals Performance. Web. 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Marketing Research and Perceptual Maps

Marketing Research and Perceptual Maps Abstract This report entails an illustration of the concept of marketing research and perceptual mapping. The report is organized into a number of sections. In the first section, the report introduces the purpose of the study. The background section gives the definition of perceptual maps together with their benefits to organisations. The report focuses on a number of attributes associated with wrist watches. These include price and style.Advertising We will write a custom report sample on Marketing Research and Perceptual Maps specifically for you for only $16.05 $11/page Learn More In order to develop a comprehensive understanding on the consumer’s variation in their perception, the report focuses on various brands of wrist watches. These include Rado, Guess, Swatch, Omega, Rolex, Puma, DKNY, Armani, and Sieko. To gain a real market opinion regarding the consumer’s perception regarding these brands, the report has taken into consideration a m arket survey on 64 respondents. Primary method of data collection was used in conducting the survey. To ensure ease in the process of data collection, the report has illustrated the tool of data collection used. This entailed use of freeonlinesurveys.com. The data analysis section outlines how the data collected was analyzed and presented. Finally, the report gives a conclusion and a number of recommendations. Introduction To develop a comprehensive understanding on how the consumers perceive the various brands of wrist watches, I undertook a marketing research that focused on various brands of wrist watches. The study also integrated the concept of perceptual mapping so as to understand the consumer’s perception regarding the various brands of wrist watches. The purpose of this research is to evaluate the consumers’ perception regarding various brands wrist watches. This is attained by considering a number of attributes associated with the wrist watches. Background to the study Perceptual maps are important tools in firms’ effort to develop effective marketing strategies. Developing perceptual maps entail charting the various attributes that consumers associate particular brands with (Lamb, Hair McDaniel, 2011, p. 280). Perceptual maps enable firms management teams to understand the most important attributes that consumers consider in their decision making process. Perceptual maps are also beneficial in that they enable a firm’s management team to understand the position of its brand on the consumers’ minds. This means that firms’ management teams gain knowledge regarding the competitive strength of their brands and who their core competitors are. Additionally, perceptual maps also enable firms to identify opportunities which they can exploit to increase their competitiveness.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn Mo re Data collection In the process of collecting the data two surveys were conducted. The 1st survey was aiamed at generating a general overview of the entire market regarding the various attributes. A total of 64 respondents were interviewed. Of these respondents, 59.4% of them were male while 40.3% were female. The 2nd survey was aimed at developing an understanding of the consumers’ perception regarding the 9 brands selected with regard to price and style. The group selected these two attributes because most of the respondents focused on them. A total of 67 respondents were interviewed where 59.7% of them were male and 40.3% female. The opinions of the respondents in the 2nd survey were used to develop the perceptual map. Figure 1: Respondents for the 1st survey. Figure 2: Respondents for the 2nd survey To aid in the process of data collection, an open-ended questionnaire was developed. The questionnaire was composed of three questions. The first question requeste d the customers to outline their gender while the second question required the respondents to rank the attributes of the wrist watches based on the level of importance attached when they first purchased their wrist watch. A number of attributes associated with wrist watches were considered.Advertising We will write a custom report sample on Marketing Research and Perceptual Maps specifically for you for only $16.05 $11/page Learn More These included the brands price, style, and material used to make it, country of manufacture, length of warranty and whether it has a second hand or digit. On the other hand, the third question requested the customers to list the various brands of wrist watches that they are familiar with. These questionnaires were also used to collect data on the 9 brands on the basis of the two attributes (price and style). Data analysis The data collected from the field was analyzed in so as to ensure ease of interpretation. This was achiev ed by using a number of data analysis techniques. Through data analysis, it was possible to illustrate the perception of the various brands of wrist watch in the consumers’ minds. The study evaluated 9 of the most mentioned brands of wrist watches. Considering the fact that the data collected was qualitative in nature, quantitative method of data analysis was integrated. This entailed representing the respondents’ opinion on the 9 brands with regard to price and style on bar graphs. Integration of quantitative method of data analysis resulted into ease of interpretation of the research findings. The graph below illustrate the respondents’ opinion regarding the price, style, material used to make the product, country of manufacture, length of warranty and whether it has a second hand or digit. The attributes are ranked on a scale of 5 points. Figure 3:Â  Chart showing the respondents opinion regarding the brands attributes The responses of 67online respondents in the 2nd survey were considered in developing the perceptual map. From the data collection process, a list of various brands of wrist watches was developed. However, to illustrate the concept of perceptual mapping, we focused at only two attributes which included price and style. As a result, the developed a list of the most mentioned brands of wrist watches on the basis of price and style.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The main brands selected included Rado, Guess, Swatch, Omega, Rolex, Puma, DKNY, Armani and Seiko. In addition, a five point scale was developed to rank the selected brands on the basis of the two attributes. With regard to price, a scale of 5 points was developed where 1 represented affordable price while 5 represented excessive price. Similarly, a scale of 5 points was used to measure the brands style where 1 represented sport brand while 5 represented a luxury brand. The average of the respondents’ opinion regarding each brand on the basis of the two attributes was calculated and is illustrated in the attachment labeled ‘Research For Marketing Research and Perceptual Maps’. The averages were then ranked on a 5 point scale and then used to develop the perceptual map. The price attribute was plotted on the vertical axis and style on the horizontal axis. The figure below illustrates the resulting perceptual map. Figure 4:Â  Perceptual map of various brands of w rist watch The perceptual map above illustrates the position of the 9 brands of wrist watches on the basis of price and style. From the perceptual map above, Rolex, Rado and Guess brands are positioned highest in the quadrant. This means that they are perceived as the most luxurious and highly priced wrist watch. Therefore, their competitiveness within the wrist watch market is relatively high. Omega is considered to be relatively luxurious and affordable as indicated by its position in the perceptual map. On the other hand, Puma and Swatch brands are considered to be the most affordable and sporty while Armani and Sieko are relatively sporty and affordable. Conclusion and recommendations The above market research has revealed that consumers have different perceptions regarding brands of wrist watches. The perception formed regarding a particular product influences the consumers in their decision making process. From the analysis, one can conclude that consumers are likely to select their preferred wrist watch on the basis of their social status and lifestyle. For example, consumers who have a high social status and lifestyle are likely to select Rolex, Rado and Guess brands. In order for firms to position their products and services more effectively in the market, it is paramount that they incorporate the concept of perceptual mapping. This will enhance their effectiveness with which they implement product develop and improvement processes. Additionally, the firms should also incorporate the concept of perceptual mapping in the process of developing their marketing strategies such as advertising. This arises from the fact that the firm will be able to identify the consumer’s perception regarding its products. The resultant effect is that the firm will enhance its competitiveness in the market. Reference Lamb, C., Hair, J., McDaniel, C. (2011). Essentials of marketing. Mason, Ohio: South-Western Cengage Learning.

The Impact of Postmodernism in the 21st Century Media Essay

The Impact of Postmodernism in the 21st Century Media - Essay Example Postmodernism, on the other hand, is a complicated term. Some define it as a phenomenon or a cultural movement. As Stanley Gentz elaborated in his book, A Primer to Postmodernism (1996), â€Å"Postmodernism affirms that whatever we accept as truth and even the way we envision truth are dependent on the community in which we participate. ... There is no absolute truth; rather, truth is relative to the community in which we participate." Jean-Franà §ois Lyotard in his paper The Postmodern Condition (1984) defined modernity as Enlightenment or as the culmination of Enlightenment thought. Largely defined by incredulity toward the grand narratives, he noted that postmodernity have sought to explain the world. Lyotard also averred that postmodernism designates the state of our culture following the transformations which, since the end of the nineteenth century, have altered the game rules for science, literature, and the arts. Thus, he furthered that: In a society whose communication component is becoming more prominent day by day, both as a reality and as an issue, it is clear that language assumes a new importance. It would be superficial to reduce its significance to the traditional alternative between manipulatory speech and the unilateral transmission of messages on the one hand, and free expression and dialogue on the other. Moreover, because it is a concept that appears in a wide variety of disciplines or areas of study, including art, architecture, music, film, literature, sociology, communications, fashion, and technology, postmodernism appears to be difficult to confine in a simple meaning. It's hard to locate it temporally or historically, since it's not clear exactly when postmodernism begins. In the character of our changing times, people have come to live not only in a situated culture, but in a culture of mediation since the 19th century. The press, film and cinema, television and radio and more recently, the Internet, have developed to supply larger scale means of public communication. Our situated culture exists within a much wider mediated world. The introduction of the term 'global village' in the 1960's illustrates how much our world has changed and the change is due almost entirely to the development of mass communications. With the recent spate of electronic media, like the Net, mass media is inarguably the most democratizing, empowering state that man has ever built. Agreeing to this is Black American activist Malcolm X, as he succinctly stated that, "The media is the most powerful entity on earth. They have the power to make the innocent guilty and to make the guilty innocent, and that's power. Because they control the minds of the masses." Sociologists have long agreed that the media has a marked impact not only in opinion, but also on the way people dress, act and relate with one another. Our cultural experiences attests to the development of systems of mass communication, like the television. New York Post critic Clive Barnes reckoned that "Television is the first truly democratic culture - the first culture available to everybody and entirely governed by what the people want. The most terrifying thing is what people do want." Studies have substantiated Barnes' scary

English Topic on 'CONFLICT' comparing two micro fiction Essay

English Topic on 'CONFLICT' comparing two micro fiction - Essay Example She then goes on to describe what the neighbor would hear, and what she would think: â€Å"I would say to myself how glad I was not to be her, not to be sounding the way she is sounding, with a voice like her voice and an opinion like her opinion†. From this, the reader can infer that this person does not like how she sounds when she talks to this man, and perhaps she does not even like herself. The conflict is thus internal, precisely in being who she is. The conflict in this story is psychological, and we are not given the reasons why the neighbor would not like to be her upon hearing her voice and her opinions. The narrator in fact stipulates that the neighbor would not like what she hears, and would be glad not to be her. One can say that this is a sort of projection upon the neighbor of the narrator’s own dislike of herself when she talks to this man. The dilemma is thus in this woman’s ambivalence between liking herself and not liking However, all of this up to this point has been stipulated on the supposition that she were not herself, i.e. that she were not who she was. She resolves this conflict by saying: â€Å"But I cannot hear myself from below, as a neighbor, I cannot hear how I ought not to sound, I cannot be glad I am not her, as I would be if I could hear her.† Thus, to hear herself as a neighbor, from below, is an impossibility, as she is â€Å"not her†, meaning the neighbor, because she is herself, and she cannot put herself in the neighbor’s shoes and not like herself. The conflict is resolved in the final sentence: â€Å"Then again, since I am her, I am not sorry to be here, up above, where I cannot hear her as a neighbor, where I cannot say to myself, as I would have to, from below, how glad I am not to be her.† Given that this imaginary situation is an impossibility, the conflict is simply resolved by this

First flight Essay Example for Free

First flight Essay First flight The warm wind blows past me. Only two colours can be seen in all directions. The bright blue of the mid day sky and the bronze, bare earth carrying on for miles. Across the endless plains are plants speckled by plants that look more like scattered ants from here. I close my eyes and face the sun. Burning rays hit my face. I stand on the edge of a canyon, my bare feet burning on the hot desert sand. My toes curled over the edge. I imagine what may lie at the bottom of this seemingly endless fall. I think of a rushing river ripping at the walls, making the canyon deeper and deeper. I imagine myself falling through the air straight to the bottom of the canyon. I know if I dont do this now I will be stuck to walk this planet like every other being. I tilt my body forward, I start to lose my balance, my heart is racing, and with one last gulp of air and my eyes closed I dive forward. I feel the air separating as I cut through it. My body spinning as I fall. I open my eyes and watch the sides of the gorge rushing past me. It feels nice, no wonderful, superb, and magnificent, as if time has stood still. Faster, faster. I rush towards the end. The end of being trapped, without freedom to do what you want, go where you please. I close my eyes again and enjoy this amazing feeling. Voices mumble in the background. They grow louder as I drift back into reality, turning into shouts. I snap open my eyes. The bottom is very close, a tiny stream trickles through the giant crack in the earth, nothing like I imagined before. Is there anything I can do now? I try to remember what Im supposed to do. Before I could recite her lessons word for word but now when I need them most, my head is only filled with her face. The bottom is so close now I can see the ripples in the water; I can make out the colours of the stones underneath the clear running water. My heart is racing faster than ever before, I want to scream but nothing comes out. I pull my head up and the spinning stops. I realise Im dizzy and everything is swaying back and forth. I pull my wings out just in time and I glide above the tiny stream. The bottom, which was once so far away, my claws dangle just above. I flap my wings, pull my legs in and start to make my way back up to the top. My dizziness fades and I notice as I make my way back to the top, the plants clinging to the side of the beaten walls. When I reach the top I see the terrified look on my mothers face which she is trying to cover up with a smile. I plant my feet on the hot desert sand. I look at her and she shakes her head. I turn to my brothers talking about how amazing I was. Mum turns and they follow her talking about how it will be one of their turns tomorrow. I turn back to the edge of the canyon and face the sky with my eyes close. Ive done it. My first flight.

How Do I Love Thee? Let me Count the Ways by Elizabeth Barrett Browning

A flame of passion is contained within the heart, yet is love contained in a mere flame of passion? This timeless saying embodies the ultimate declaration of love written by Elizabeth Barrett Browning. â€Å"How Do I Love Thee? Let me Count the Ways† is a poem bathed in rhyme and inundated in sentimental avowals. This sonnet shows the perpetual love that Browning shares with her husband and how that love can never be destroyed by any power of human or spiritual nature (Elizabeth Barrett Browning’s: Sonnet 45). Based on answering one, seemingly simple yet complex, question, â€Å"how do I love thee?† (Browning Line 1) is what this poem is based on. Using literary tools and techniques, Browning unleashes the powerful emotions that hide behind the ink that each word is devotedly written in. The title itself shows the numbers of ways that Browning loves her husband, so many that she must count them. The second line focuses on the reality of her love and the extensions of its outreach. Browning uses anaphora as she repeats the sounds found in â€Å"thee† (Browning Line 1) and â€Å"the† (Browning Line 1). Her love is three dimensional and therefore real, in the sense that all real physical things in the universe are three dimensional. Breadth is width, a measurement of how far across her love is. Height and depth represent how far down and how far up her love is, in relation to the universe. Depth and breadth is an internal rhyme injected to create the essence of the sonnet. Browning continues explaining how her adoration is inexplicable even in the most spiritual of senses. Finding true bliss and balance is what this love has given her. Love is a feng shui of sorts. Through the use of alliteration, she explains â€Å"My souls can reach, when feeling out... ...cribe the most elaborate of thoughts. At first, the reader feels as if they fully understand the text but a deeper look exposes more than just a superficial love poem. The work doesn’t seem like an act of fiction because the realities of the sentiments are absorbed within the text. In the end, Browning loves him freely, without coercion; she loves him purely, without expectation of personal gain. Her love is a sacrificial love, trials or tribulations can never waiver it. Browning uses numerous poetic devices such as metaphors and alliterations to amplify the implications she intends for the reader to feel. â€Å"How do I love thee? Let me count the ways† is a fairy tale transcended into reality. Love knows no reason but yet defies all reason. This very saying is the crux of Browning poem. In the end, she â€Å"shall but love thee better after death.† (Browning Line 14).

Hamlet Soliloquy Act 4 Scene 4

How all occasions do inform against me,/ And spur my dull revenge! What is a man/ If his chief good and market of his time/ Be but to sleep and feed? A beast, no more. / Sure, he that made us with such large discourse,/ Looking before and after, gave us not/ That capability and godlike reason/ To fust in us unused. Now, whether it be/ Bestial oblivion, or some craven scruple / Of thinking too precisely on th' event—/ A thought which, quartered, hath but one part wisdom/ And ever three parts coward—I do not know/ Why yet I live to say â€Å"This thing’s to do,†/ Sith I have cause and will and strength and means/ To do ’t.Examples gross as earth exhort me. / Witness this army of such mass and charge/ Led by a delicate and tender prince,/ Whose spirit with divine ambition puffed/ Makes mouths at the invisible event,/ Exposing what is mortal and unsure/ To all that fortune, death, and danger dare,/ Even for an eggshell. Rightly to be great/ Is not to st ir without great argument,/ But greatly to find quarrel in a straw/ When honor’s at the stake.How stand I then,/ That have a father killed, a mother stained,/ Excitements of my reason and my blood,/ And let all sleep—while, to my shame, I see/ The imminent death of twenty thousand men,/ That for a fantasy and trick of fame/ Go to their graves like beds, fight for a plot/ Whereon the numbers cannot try the cause,/ Which is not tomb enough and continent/ To hide the slain? Oh, from this time forth,/ My thoughts be bloody, or be nothing worth! (IV. iv. 4-68) After everyone exits leaving Hamlet along with the audience, his true emotions and thoughts comes pouring out. Hamlet is saying how his view of the world points out that all of his actions are wrong and a constant reminder of his inability to complete his revenge for his father’s murder by his uncle. Then points out that a man that only sleep and eat is nothing more than an anime but rather a man is meant explo it all of their senses and utilize for more meaningful pursuits than rather simply to survive.God did not give humans the ability to comprehend so they can ponder about the past and future and that those that are not used, the ability will slowly disappear. Also Hamlet reveals his thought of how he is alive when the deed he set out to accomplish is not completed even with all the desire and strength he has to accomplish the deed of avenging his father’s death. Another point that is revealed is Hamlet’s perspective on how an army goes to war over a worthless piece of land and make a mockery of the battles over that land.Then the soliloquy reaches its climax, Hamlet gives respect to the soldiers that are willing to sacrifice their life in battle for their kings honor and the honor of their land yet Hamlet has not taken action for his own personal honor regarding his father, his mother, and the state of Denmark where he is the known prince. At the end, Hamlet vows to thin k about nothing but his violent and bloody revenge for his father’s death against his uncle, Claudius and that any thoughts that is not violent is not worth thinking about.